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"MAJESTY OF MARKETING"
X Міжнародна науково-практична конференція студентів та молодих вчених.
3 - 4 грудня 2014.
Alekseenko V., Nasi Julian, Analysis of the energy sector of Albania
Anpilogov S., Marketing aspects of improving sales activity
Asanova H., Macro and micro environment in different factors
Bakun A., Green marketing in Ukraine
Batrak D. , Features sporting goods market in Dnepropetrovsk
Bilenko K., Gromova A., New marketing tools under globalization
Biloshevska O., The role of information system in shaping the humanitarian supply chain
Bobkova A., Advertizing campaign for the furniture enterprise
Bogdanov O., Trade in services
Bogoslovskaya A., Fadeeva J., Information technology in management of enterprise
Bogoslovskaya A., Konvisar A., Information technology in the management of personnel
Bogoslovskaya A., Lisenkova L., Innovation technologies in marketing
Boguslavska M., Tesla Motors: Digital vs Traditional Marketing
Bondar I., Yelizarov I., Akchurina A., Crowdsourcing as a marketing model
Bondar I., Yelizarov I., Livads’ka M., Product placement
Bondar I., Yelizarov I., Pavlyk V., "Mystery shopping" as a method of obtaining marketing information
Bondar I., Yelizarov I., Samoylyuk V., Psychographics in marketing
Budagova O., Advertising campaigns in the advertising services market
Bukhtiyarova M., Advertising and its impact on society
Bushuev B., Market research as a preparatory stage of foreign economic operations
Chernichenko V., Green marketing
Chupryna D., Ukrainian marketing research issues in the processes of market restructuring during a crisis
Chystykova K., Tips for a successful logo
Daneliuk K., Manipulating customers with brands
Danyltsiv O., Global flora market: current state and trends
Dudkina T., Marketing features of planning in agribusiness
Dudnyk K., Manipulative techniques in marketing: how to change the consciousness of the consumer
Dylenok Y., The work of business with the youth as a tool of event marketing
Fedko S., Features of the organization ivent-activity to promote services in consumer market
Fedotova A., Product policy and financial business indicators relation
Fedotova A., Yuzlikeeva D., Market impact on business enterprise activity
Fihun N. Babak T., Marketing with national elements for creating a «breakthrough products»
Gadzhiy O., Tkachuk A., Actualization consumer needs for self-identification
Gelenko A., Marketing of intellectual capital
Getman D., The role of marketing in the formation of high financial competitiveness of the region
Giryak O., The possibilities of usage of guerrilla marketing in Ukraine
Golub H., Use of the ‘responsible trade’ tool
Golub V., How to grab customers
Iusupova K. O., Emotional marketing: international and Ukrainian experience
Ivanova M., Features of advertising in the industrial market
Ivanova T., Mariam Ali, Apple pay the future of mobile wallet technology
Kabashna O., The market of food stuffs condition is in settlement of Nekhvoroscha
Khan O., The competitive advantages of foreign company in Ukraine café market
Kizilova M., Marketing specifics of educational service
Klimovich V., Rabbit marketing and new advertizing media
Klymenko O., Tiutiunnyk I., The impact of globalization on marketing activity
Kobets M., Kobets YU., Filiptsova O., Analysis of drugs containing controlled substances sales
Kobzar T., Corporate social responsibility
Komissarova V., The usage of the LCA method for the strategic marketing of scientific-production corporation “Ista”
Korol E., Importance of measurеment of customer’s retention rate for service providers
Korol E., Efficiency eatimation of ghild education center’s promotion
Korol J., Marketing activities of the participants of the Ukrainian lubricants market
Kosolapov A., Big data analysis in marketing
Kotsyuruba O., Advertising in the context of the urban planning concept
Kovalchuk I., Marketing innovations in business competitiveness' ensuring
Kovtunenko V., Evaluating the effectiveness of marketing activities for the beauty salon
Kozachenko L., Choice of marketing indicators for promotion of wine TM Bostavan by company Drink Distribution System
Krasavina V., Marketing for renewable energy company
Kucher O., Expanding to new markets for Ukrainian producers of eggs
Kulyk S., Financial supermarket: bank retailing оf insurance prоducts
Kulyniak I., Hliantseva O., Evaluation of the marketing potential of the light industry enterprises in Lviv region
Kulyniak I., Koshyk O., The use of naked body in advertising
Kuvaeva T., Forms of manufacturer-supplier relationships on the example of machine-building enterprise
Lubenchenko K., Ihnatenko Yu., Using globalgap to promotion in the market of eggs
Lubenchenko K., Influence of 4c association on coffe market
Lubenets M., The role of sales promotion in activity of small bussinesses
Lukyanenko V., Influence of sponsorships on consumers of action sports goods
Lut Y., Branding
Lyashenko P., Relationship marketing as the creator of economic security of enterprises
Lykhodii О., Consumer Analysis of Alfa-Agro
Lypka M., Brand valuation versus brand evaluation
Makukha Yu., Vertically integrated service as part of marketing
Mala O., The steep analysis as useful method of investigating the market
Malimon K., Small enterprises and their role in market development
Mamedli N., Marketing analysis in international supply possibilities
Man’ko A., Zaichenko K., Social media marketing: people for people
Milovidova A., How to advertise on vk.com: useful tips and important rules
Milutina J., Melnik A., Neuromarketing
Movchan Y., Marketing theories – the marketing mix – from 4 P’s to 7 P’s
Movchanyuk O., Brainstorming as an integral part of marketing
Myroniuk L., Socially Responsible Marketing
Narizhny M., Dovner M., Female marketing in banking
Nikolayeva V., Consumer buying behavior: the influence of marketing communications
Nosenko M., European standard ECOCERT in the retail market Ukraine
Nozdrachova P., How to use Instagram for sale
Orlova A., The dynamics of market unrefined sunflower oil in Dnipropetrovsk region
Orlova A., Instagram direct platform as a marketing tool
Pantikova Z., Lead nurturing: strategy of modern marketing
Pantikova Z., Kozlova O., Use VSS for product promotion in a globalized market
Pastushko A., Karyagina M., Marketing strategy «growing» of the customer of bank
Pilova D., Focus on level assessment of enterprise economic security
Poliuhova D., Market’s research of the children's goods
Prokopenko K., The development of the European practice of sorting garbage in Ukraine
Prystiazhniuk T., Discovering the potential of cafe Brigantina for an extending the market share
Puzyreva H., Special features of the market of plastic windows in Dneprodzerzhinsk
Puzyreva S., Using VSS for promotion in the wallpaper market
Pyko V., Exploring new technologies for innovative and creative marketing
Rakova N., Khamidullina E., Social media marketing
Reshetnova J., Professional employment of Ukrainian women in the economy of the 21st century
Rudenko Ya., Stages of consumer’s decision-making process
Rusin A., Promotion of the brands in social networks
Russanovska S., Market analysis use of healthy professional pet food
Sai D., On Ukrainian labor market needs in marketers
Semenovykh E., Analysis of the marketing and promotion of sports clubs
Severina V., Marketing and women’s life at the beginning of the 21st century
Shcherban A., A bird in the hand or niche marketing
Shekhalevich A., Corporate culture in Russia
Sheludko Anna, The importance of the business model
Shitova A., The secrets of successful marketing
Shokotko Yu., Improving supply in the context of globalization
Shpartko T., Peculiarities of international marketing in insurance
Shynkarenko D., Gender marketing
Sitkovska V., The language of advertising: choosing a creative approach
Skripnik T., Nerubatskiy O., Some features of marketing-mix development in the hotel business
Skryabina E., Online promoting of tourism travelling
Smachylo V., Khalina V., Marketing in building sector of Ukraine
Sokurenko A., Model quality fitness services
Sopilko N., Urusova A., Marketing thinking as a mean to increase sales
Svieshnikova Y., Marketing advantages in hospitality industry
Timoshyna I., Kobets YU., Filiptsova O., Phenylthiocarbamide sensitivity as a cost-effective genetic test for state of health assessment
Tomilin Yu., The branding process
Topol' A., Loyalty program
Tsyupko O., Internet trade: pros and cons
Tutchenko S., Miskova A., Tutchenko M., Analisis of the problems of energy security
Vakhnenko A., Feasibility of using marketing tools in the context of investment strategy formation and importance of their integral use
Varava I., Overview of Dnipropetrovsk catering market
Vargan V., Using VSS to promotion in the market of bed linen
Vovk Ju., The role of personnel in teritorial marketing
Yelizarov I., Yanchenko L., Yanchenko N., Franchising in marketing activities
Yelizarov І., Yelyseyeva N., Klipilina D., Rebranding as an effective marketing strategy
Yelizarov І., Yelyseyeva N., Nedil’ska D., Characteristics of the market B2B marketing
Yelizarova K., Kostyuk S., Ganzenko G., Tourism marketing
Yelizarova K., Kostyuk S., Lyashenko S., Marketing of luxury goods
Yelizarova K., Kruhlenko L., Bugai S., Outrageous marketing
Yelizarova K., Kruhlenko L., Kras’ko A., Goods-awards in the process of sales promotion
Yelizarova K., Kruhlenko L., Loboda I., The specific nature of social advertising
Yelizarova K., Kruhlenko L., Nechaev D., Exhibition activities as means of marketing communications formation
Yelizarova K., Kruhlenko L., Rusakevych T., "Desk" method of collecting marketing information
Yolkina A., Creating eco-responsibility
Zakharova K., Market research of spices in Ukraine
Zhivitko A., Formation assortment of children's clothes
Zolotukhina A., Assessment of the opportunities and threats in the fitness market
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