"MAJESTY OF MARKETING"
XIІ Міжнародна науково-практична конференція студентів та молодих вчених.

Aleksandrova M. The use of competitive advantages

Andryushchenko I. The management of resources on marketing opportunities firms

Asianova A. Social networks and their importance in marketing

Avad-Tulchevskiy Rafik Market of operationg systems in Ukraine

Baklan V., Ogly V. The role of regional marketing in stimulating socio-economic development

Bakun A. Is there digital marketing in a restaurant?

Bas N. Internet marketing trends 2016

Bezkrovnaya M. The role of packaging in marketing

Bondar I., Yelizarov I., Lukash O. Tryvertising іn marketing

Bondar I., Yelizarov I., Babayan A. Advertising souvenirs efficiency

Bondar I., Yelizarov I., Dubenchack A. The publicity tools

Bondar I., Yelizarov I., Horodashyn V. Franchising – a combination of "big" and "small" business

Bondar I., Yelizarov I., Karban V. Success factors of franchising companies

Bondar I., Yelizarov I., Shuhailo A. Ambient media in advertising

Bondar I., Yelizarov I., Stepanenko O. Feverish demand

Bondar I., Yelizarov I., Pashchuk T. Corporate image

Bovsunovska I., Masiuk O. The internet as the sales channel for organic products

Bubelo R. Sexism in advertising as an advertising problem

Cherechecha I. Internet search engines: which one to choose

Chmykhalo A. Shopping Behavior Analysis in choosing food in retail stores

Dedyura D. Business – Process sales of magazines "Balance Club" in the Internet

Demchenko M. Social networks: friends or foes?

Dernova M. The effectiveness of implementation CRM-system

Duzenko I. Role of strategic planning in shaping economic potential of the region

Dzuba K. Marketing

Fomenko V. Dependence of game genres popularity by geographical regions

Gaintseva V. Social networks are like advertising business of 21st century.

Gavriliuck A. Development trends on the labor market in Ukraine

Gayday S. The relevance of online advertising

Gerasimchuk E. Marketing of disruptive innovation

Gerasimchuk E. Features of advertising in Instagram

Goncharenko K. Analysis of internet-banking competition in Ukraine

Gorbacheva V., Karpova A. Marketing methods of competitive struggle in the Russian retail industry

Gorbenko D. FDI in Ukraine: status and current trends

Gribinichenko O. The online mentions management as important part of brand’s communication strategy

Gulchenko K. Telemarketing diplomacy: some rules of telesales

Haievskyi V. Benchmark as an instrument of business management

Halkin Ye. Sensual marketing or why music can be useful for brands

Hanzenko H., Kozatenkova K., Yelizarov I. The specifics of television advertising

Hrabovetska Y. Analysis the effectiveness of communications in marketing

Ivanova O. Enviromental audit for increasing the safety of industrial tailings in Ukraine

Kachur S. Features of brands-leaders

Kalafat J. Marketing strategy of enterprises in modern economic conditions

Kalinicheva I. Features of consumer behavior in buying home furniture

Kiris S. Housing maintenance and communal services: the new area of marketing in Ukraine

Kirlash M., Yelizarov I., Kaplun D. Interactive marketing

Kirlash M., Yelizarov I., Kulish V. Ethics in advertising

Kirlash M., Yelizarov I., SavonicK N. Control of marketing

Kirlash M., Yelizarov I., Chervonna N. The cooperative advertising

Kirlash M., Yelizarov I., Goleva I. The role of advertising in marketing strategy

Kobzar T. Sponsorship

Kokorewa А. Statistical study of products implementation

Kolechkin I., Tunkara A. Segmentation of Ukrainian recreation and resort market and identifying target segments

Kolomiets K. «Mystery shopping» as a method of marketing research

Kolotylo M. Consumer demand and its impact on the economy of Ukraine

Kononenko A. Implementing quality assurance standards is the key to success in marketing

Konyev V. The internet branding as a guarantee of the production competitiveness on the market

Kornilov R. Eco-labeling and its role in the consumer process

Korostynska N. Mechanism spontaneous purchases

Korotetsky R. Features of luxury goods market

Kovalchuk E. The role and place of social marketing in solving problems of unprotected groups of people during the economic crisis

Kovaleva E., Kochnova M. Development of a new marketing strategy for ALROSA

Kravchenko G. Content marketing novelties 2016

Kravchuk A. Priorities of marketing communications in political marketing

Kulkova D. Packing of chocolate bar, as a factor of influence on consumer choice

Kushnarova V. Peculiar properties of marketing communications on the education market

Lebedeva A. Gamification as a way to customer retention

Lebedeva A. Modern marketing: personalization

Lykhman P. Selfie as an e-commerce tool

Lykova Y. The behavior of consumers when choosing household scales

Lypka M. Competition as a source of development in the marketing

Makukha Yu. Vertically integrated service as an important element of marketing

Malimon K. Nation Branding − key to attracting foreign investment

Mametyeva A. Formation of enterprises strategic planning

Man’ko O. Analysis of making a purchase decision concerned informational&analytical services (based on R.Blackwells’ model)

Markevich A. Marketing market research

Matveeva А. Influencer marketing. how to find the best influencer?

Maznichevska I. Survey of modern ecommerce

Melnik A. Political Marketing and Its Role at the Poll

Melnik T. Information technologies for data analysis in marketing

Melnuchenko V. Features of sales promotion in retail markets

Merkulova D. Storytelling in modern marketing

Mikhnenko Y. Current trends of internet marketing

Milutina J. “Pain sales” as a marketing tool

Muntyan A. Targeting

Muntyan A. Increased sales via augmented reality

Mynka V.N., Sidorka A.A. The role of marketing in enterprises of Ukraine

Nasikan A. Customer - oriented marketing in Ukraine

Nenarochkin A. Using Instagram for business

Nozdrachova P. Analysis of the marketing communications of the companies (dance schools) at the market of dance services in Dnipro city

Oleinik O. Mobile advertising is an effective tool of mobile marketing

Orel L. Periscope as a non-budget promotion of brands

Panfilova S. Current unemployment situation in Ukraine

Parshutina Y. The modern market of spices and seasonings

Penzeva D. Modern marketing technologies in banking

Pereverzeva M. Is it possible by using music to influence people's willingness to make purchases?

Pilova D. Focus on enterprise economic security

Plotnichenko D. Analysis of the state foreign debt

Podpriatova N. Emphasizing environmental marketing for enterprises

Podzolkova D., Kuzmina A. Market segmentation. New principles of market segmentation

Polishkevych Y. Customer juourney map as a tool of marketing, based on the attention

Rumin D. New audience contact

Saprykin A. Methods of strategic planning in crisis

Sehlianyk D. Product assortment planning as a major step into the international market

Senkin D. Apertium machine translation platform and its distribution

Shcherban A. Analytics matters

Shtukareva A. Behavioural preferences in footwear advirtisement

Shubina A. The pros and cons of celebrity marketing

Shubina A. Development of marketing goals of industry enterprise

Shubina A. Especially the promotion of innovative product

Shynkarenko D. Advancing the Internet for a small business, is it necessary?

Skryabina E. Does brand need a gender?

Svistun D. IPhone 7 or personal name

Taran L. The market effect of exports

Tikhonenko M. Ukrainian advertising market

Tishchenko I. About question of inflationary processes in Ukraine from 2012 to 2016

Tkachenko A. Motives of consumer behavior on fitness-services market

Tonkoshkurova N. Brand as an important component of the marketing mix

Vinogradova A. His Majesty - Positioning

Vizyr V. The most popular smartphones companies in Ukraine

Volosova E. Analysis of logistic potential of «ANR GROUP» enterprize and determinition of its logistic strategy

Yelizarov I., Yelizarova K., Milyukova K. The advertising in small business

Zgurovska I. Marketing researches in the energy sector of Ukraine